Your CRM Has the Data—So Why Aren’t You Using It in Your LinkedIn Campaigns?
The Disconnect Between Data and Action You’ve got a CRM packed with contact data, firmographics, deal stages, and engagement history. It’s a goldmine—at least in theory. But when it comes time to launch LinkedIn campaigns, many marketing teams go back to square one. They build audiences based on job titles […]
Your CRM Has the Data—So Why Aren’t You Using It in Your LinkedIn Campaigns? Read Post »